Elyse Ash

Elyse Ash is the founder and CEO of Fruitful Fertility. It took her and her husband Brad three years, two rounds of IVF and one frozen embryo transfer to see their first positive pregnancy test which brought them their daughter, born in March 2018. Elyse lives in Minneapolis and loves poetry, hockey, social justice, Beyonce and pretending she’s into yoga.

Why Having a Fertility Mentor is *So* Important

What is a “fertility mentor” and how can they help emotionally support you through infertility? Learn why fertility mentors are the perfect mix of friend + post TTC warrior + listener + cheerleader to really see you and support you during one of the most trying times of your life.

Reflecting on the ASRM Scientific Congress 2019

What happens when an infertility patient attends a reproductive medical congress? She gets overwhelmed, overeducated and overly emotional. Elyse Ash shares a bit about the incredible experience of attending ASRM’s annual medical congress; what she learned, what she saw and what she’s hopeful for.

Trying to “Just Relax?” Enter Circle + Bloom.

Going through infertility is the 4th most traumatic life event a woman can experience. So if you’re struggling to relax, that’s understandable. There’s no shortage of self-care ideas out there, but one of our favorite resources for reconnecting with your body is the library of curated, fertility-specific meditations by Circle + Bloom.

Falling Back in Love with Sex After Trying to Conceive

A common misconception about trying to conceive is that the “trying” part is fun. But what people don’t understand is that even though you’re having a lot of sex, it’s depressing sex. And this can affect your relationship both while trying to get pregnant, and beyond. Today we’re talking about how to reconnect with your partner after you’re done trying.

A New Spin on At-Home Sperm Testing

Did you know that male factor infertility accounts for over 30% of infertility cases? That’s why our friends at Trak created the first FDA approved at-home sperm fertility tracker. Read on to learn how easy (and helpful) it is to test your sperm quality and quantity at home. It’s a serious game-changer!

The Easiest Way to Help Other TTC Warriors

We’re thrilled to announce our new partnership with FertilityIQ, who is making it easier for infertility warriors to make educated decisions about their fertility care. And there’s a really easy way *you* can help them help as many other warriors as possible.

Stix: Our New Favorite POAS Partner

Peeing on a pregnancy test starts as a fun, exciting experience at the beginning; but it then devolves into an emotional trigger we fertility warriors face month after month. That’s why we’re so thrilled that our new partner, Stix, has created a more discrete, less judgmental type of pregnancy test.

Losing My Best Friend to Infertility

Infertility can spark tension in even the strongest friendships. Today Fruitful founder, Elyse, shares how she lost her childhood best friend to the feelings of jealousy that were kicked up in their friendship as she faced infertility.

Using Castor Oil Packs for Infertility

When you’re trying to get pregnant, there are a lot of holistic changes you can make to your routine before going down the IUI or IVF path. A really simple, affordable (yet kind of odd) thing to try? Castor oil packs.

Trying to Conceive While Being “Type A”

When you’re trying to get pregnant, everything else in your life gets put on hold. This lack of control and structure is tough for even the chillest people, but it can be downright torture for those of us who have “Type A” personalities.